Slide White Star was acquired and relaunched alongside Diamond White. The brand was extended with the introduction of Black Star, a dry amber cider, and the Star cider brand was born. This brand offers quality at great value for money, and is continuing to flourish in the Independent and Convenience sectors. The 10th largest canned cider brand in UK independent and convenience retailers.* *Source: IRI MAT Volume Data to 21.06.15 - The 10th largest canned cider*
- From the UK’s 3rd largest canned cider manufacturer
- Crisp and refreshing
- Premium value
- New variant Black Star growing at 65%YOY**

* Source IRI MAT VOLUME DATA to 210615
** Internal volume data